Report «Marketing factors of a coal project» at Minex 09 forum

On October 1, 2009 Igor Sergeevich Shelukhin, Director of the Russian Organizing Committee of the World Mining Congress in Strategy an Development presented a report  «Marketing factors of a coal project» at Minex 09 forum that was held in Moscow for the fifth time. This forum well-known among miners annually gathers over 1000 participants and 75 spokespersons.

The report was dedicated to the key moments of project marketing preparation as exemplified by the coal export market and touches upon such issues as forecasting of prices, demand, certain sales outlets, requirements to coal qualitative characteristics, delivery prime cost, and competition at the export markets.

Download the booklet in PDF format